Strengthening Quality Culture in Educational Institutions through Virtual Observation Based on the SPMI–PPEPP Framework: A Case Study of Universitas Nurul Jadid
Keywords:
Quality Culture, Virtual Observation, Internal Quality Assurance System (IQAS/SPMI), PPEPP Cycle, Digital Quality Assurance, Higher EducationAbstract
This study aims to analyze the strengthening of quality culture at Universitas Nurul Jadid through a virtual observation approach based on the Internal Quality Assurance System (IQAS/SPMI) and the PPEPP cycle (Establishment, Implementation, Evaluation, Control, and Improvement). A descriptive design with quantitative and qualitative approaches was employed. Data were collected through digital observation of the university’s official website and online quality-related documents. The research instrument was developed using five dimensions of quality culture: information transparency, academic services, quality evidence, institutional activities, and evaluation. Data were analyzed descriptively through score calculation and interpretation based on the SPMI and PPEPP frameworks. The findings indicate that Universitas Nurul Jadid achieved a score of 63 out of 80 (78.75%), categorized as good. Institutional activities obtained the highest score (93.75%), followed by information transparency (87.50%), academic services (81.25%), quality evidence (68.75%), and evaluation (62.50%). These results demonstrate that the institutional website effectively supports transparency, activity documentation, and digital representation of quality culture. However, evidence related to monitoring, evaluation, internal quality audits, quality control, and continuous improvement remains limited. This study offers a practical framework for strengthening digital quality assurance systems and sustainable quality culture in higher education.
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Copyright (c) 2026 Lailatun Nasilah, Lilik Lailiyatul Hasanah, Ainul Fahmy, Mona Novita (Author)
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